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 Monday, September 25, 2017
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Optimizing Catalog Items

How to Optimize Your Ecommerce Catalog Items for Search Engines

This information applies to Web Solutions Omaha Version 2.0 catalog (not Version1.0 catalog).

 

Before you attempt to optimize your catalog items on your website, please read the guidelines for Search Engine Optimization.

 

 

How to Create Meta Tags in Your Catalog Items on Your Website 

When you are logged into your website, click the Catalog link:

 

 

From the top of your catalog administration window, select either [Edit Categories] or [Edit Items].  Each of your catalog categories and items allow you to enter your own meta tags for title, description and keywords. When viewing a category or item you'd like to add meta data for, click  [Edit Meta Tags] which will bring up the editing window below:

 

 

 

 

Title textbox - phrase that you enter here becomes the title meta tag

Description textbox - description that you enter here becomes the description meta tag

Keywords* text box - words that you enter here become the keywords meta tag

 

 

*Meta keywords are no longer considered by the major search engines for ranking your web pages. However, it is vitally important to utilize those keywords throughout your site in your page content and meta title and description. Most search engines no longer use them, but it's not a bad idea to throw a few in the list.

 

 

Need help deciding what meta data to use? Here are some helpful tips for choosing keywords and search phrases. 

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